이번에 구글 플레이 개발자 약관이 바뀌었다고 메일을 받았습니다.

이 부분에 대해서 의견이 있으시면 서로 공유해보면 좋을 것 같습니다.


광고 관련된 부분이 좀 바뀐 것 같은데, 영어가 짧아서 그런지, 좀 포괄적으로 되어 있어서 그런지 확실히 모르겠네요^^

System Notifications 과 Home screen icons 에서 광고를 하지 말라는 것 같은데,

정확히 어떤식의 광고를 의미하는지 모르겠네요.

인위적으로 앱 설치 횟수를 부풀리는 행위를 하지 말라고 되어 있는것 같은데,

그렇다면 리워드 광고에 영향이 있을꺼 같은데, 앱들을 리워드 광고에서 빼야하는 것인지 고민이 됩니다.

그리고 카톡 게임들 같이 앱 평가해 달라고 하고 게임 머니 같은 인센티브를 주는 것을 하지 말라고 되어 있는 것 같습니다.

어떤 부분들을 주의해야 할지, 어떻게 생각하시는지 궁금합니다.


아래는 메일 원문입니다.


Making Google Play a great community for users is an important part of helping build a successful platform for you as a developer to distribute your apps. From time to time, we update our content policies as part of an ongoing effort to provide a secure and consistent experience for users. We strive to maintain clear guidelines for you as developers, to help us grow this platform and engage with those users.

This email is to notify you that we’ve made some changes to our policies; here are some highlights:

  • Streamlined the ads policy, with guidance on interstitial ad behavior, and a new “System Interference” provision, which prohibits ads in system notifications or home screen icons, and requires user consent when an app changes specified settings on a device
  • A revised hate speech policy that provides more comprehensive coverage, while recognizing Google Play’s role as a platform for free expression
  • Clarification that the gambling policy extends to all games that offer cash or other prizes; that virtual goods and currency in games are subject to the payment processor policy, that incentives should not be provided to users to rate an app; that artificially inflating an app’s install count is prohibited, and that the Google Play Program Policy applies to all developer information or content made available on the Store.

Please review the Google Play Developer Program Policy to see all the changes and make sure your app complies with our updated policies.

Any apps or updates published after this notification are immediately subject to the latest version of the Program Policy. If you find any existing apps in your catalog that don’t comply, we ask you to fix and republish the application within 30 calendar days of receiving this email. After this period, existing applications discovered to be in violation may be subject to warning or removal from Google Play.

We recognize that some developers will need to change their app and advertising practices to comply with the revised policy, but we believe these changes will help ensure all users and developers can maintain confidence in the standard of apps available on Google Play. Our aim is to foster a high standard of app behavior, so you will be able to take advantage of Google Play as a successful platform to distribute your apps and continue to grow your business.

Regards,
Google Play Team

Google Inc.